The goal for this project was to design a campaign consisting of ten different media types centered around a social issue. The issue I based the campaign around is social discrimination within SCAD's community.

 

I developed the slogan “I’m more than” and then designed a series of posters, post cards, brochures, stickers, T-shirts, sketchbook covers, water bottles, bus graphics, magazine ads and a direct mailer. All designed materials draw attention to the issue at hand in a lively and innovative way.