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50% Human, 50% Machine - 100% DESIGNER

Working as a designer for almost 10 years has taught me that no matter what you work on, each project is different and unique in its own way. The clients, the audience and the design combine to create a relationship between the user and the brand. As a designer, I enjoy influencing that relationship with my strong design skills, aesthetic clarity and understanding of marketing principles.

 

Designing for a healthcare agency helped me see the impact good design has on global communication. I learned to balance my creative vision with the limitations met with by healthcare regulations.

 

From collaborating on chalk art design for the office to designing iPad apps, my role within the company encompassed many areas including corporate branding, brochure production, print design, web design and other design projects as required. I have designed for several companies, including CommonHealth and McCann Health, as well as freelanced for smaller companies. Each experience has helped me grow as a designer and as a person.

 

I enjoy learning new programs and methods, so when I am not working you will normally find me scouring the Internet for new design tools and tutorials. I enjoy learning from my peers and I keep up to date with the latest methods. Aside from the usual Adobe standards like InDesign, Illustrator and Photoshop, I use QuarkXpress, Corel, as well as web tools like Dreamweaver. And if there are programs I don’t know much about, it won’t be for long.

 

So that is me - the perfect combination of woman and

machine, 100% designer.

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